About Us

Bloomify was founded by Dr. Hsichuan Chen, a lifelong plant enthusiast with a Ph.D. in Plant Biology from NC State University. Before launching Bloomify, Dr. Chen spent three years as the head scientist at a green energy biotech startup, combining academic expertise with hands-on industry experience.

Driven by a passion for making plant care accessible, Dr. Chen set out to solve a common challenge—keeping orchids alive. Using his scientific background, he developed the first maintenance-free orchid, a plant traditionally known for its finicky care requirements. The innovation? A patented nutritive gel that replaces soil. This solid, bacteria- and mold-free medium provides all essential nutrients, including sugar that plants typically generate through photosynthesis.

Since then, Bloomify’s product line has grown to include low-maintenance versions of Venus flytraps, sundews, violets, celosias, and more—bringing high-tech simplicity to houseplant lovers everywhere.

Bloomify’s innovations have earned wide recognition. In 2016, the company won the NC IDEA grant during the fall cycle and was featured in Buzzfeed’s “24 Awesome Products from Amazon to Put On Your Wish List.” Bloomify also received Taiwan’s Prime Prize for outstanding product design and pioneering plant technology.